According to the statement, the report shows that four films (Clash of the Titans, How to Train Your Dragon, Alice in Wonderland and Avatar) have generated $1.2 billion in domestic ticket sales out of a total $3.587 billion.
I3DS President Jim Chabin remarked, “This is truly remarkable performance in that out of 127 general market films released, just four 3D movies captured 33% of the total dollars so far this year.”
The study, which was prepared for the Society by Exhibitor Relations Inc., showed that 3D Films have been #1 at the box office 10 out of 14 weeks in 2010.
For Alice in Wonderland and How to Train Your Dragon, 3D ticket sales accounted for 65% of total domestic grosses, as well as 80% of Avatar grosses to date.
For more information visit: www.international3dsociety.com