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CES to Feature Over 330 New Exhibitors

The Consumer Electronics Association (CEA) announced that more than 330 new companies will join more than 2,500 existing exhibitors in unveiling their latest technology innovations at the 2010 International CES in Las Vegas, January 7-10, 2010.

According to the statement, with more than 20,000 new products on display, the International CES is the world’s largest consumer technology tradeshow. CE Spotlights throughout the CES show floor will feature key market categories including apps, green technology, gaming, location based services and more.

Several CE Spotlights covering a variety of technology categories will be housed on the 2010 CES show floor. These include: the iLounge Pavilion, featuring all things iPod, iPhone and Mac related; Living in Digital Times, highlighting technology relevant to all lifestyles; EHX@CES with custom CE products for home and commercial installation; Sustainable Planet, featuring the latest green technologies including advances in green building, alternative energy technologies and smart grid technologies and the Gaming Showcase with the latest gaming hardware and software.

The 2010 CES will feature 20 market-specific TechZones highlighting the latest trends and emerging markets. New CES TechZones include the eBooks, Experience 3D, Femto, Lifestyle Gadgets, Mobile DTV, Netbooks and Safe Driver TechZones.

Top executives of the biggest names in technology and business will take the stage at the 2010 International CES with keynote addresses from Microsoft’s Steve Ballmer, Ford’s Alan Mulally, Intel’s Paul Otellini and Qualcomm’s Dr. Paul Jacobs, as well as Nokia’s Olli-Pekka Kallasvuo and Hisense’s Zhou Houjian, who will speak as part of the CES Technology and Emerging Countries Program.

Additionally, the 2010 CES will feature more than 250 sessions and 800 expert speakers as part of the CES conference program, which will cover a range of industry topics from social media to safe driving to technology policy. Conference programs for the 2010 International CES include, “Up Next at CES: Creativity, Content and Cash,” focused on addressing the major challenge of how to monetize new media and the “Tech Policy Summit,” which will discuss critical policy issues including broadband deployment and spectrum allocation.

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