Skip to content

Deluxe to Digitize Austin City Limits

Deluxe Media Services and MediaRecall announced that they have been engaged by KLRU-TV to digitize and archive the PBS station’s Austin City Limits music program.

For more information visit:

Unedited press release follows:

Deluxe to Digitize 36 Years of Austin City Limits for KLRU-TV

Deluxe’s MediaRecall platform will enable instant search and retrieval.

CHICAGO, Nov. 30, 2011 — Deluxe Media Services and MediaRecall, subsidiaries of Deluxe Entertainment Services Group Inc., have been engaged by Austin, Texas, PBS Station KLRU, to digitize and archive its legendary music program, Austin City Limits. Distinguished as the longest running music program in television history, Austin City Limits exists on more than 8,000 hours of tape featuring 450 finished programs and over 5,400 individual songs by many of the world’s best known artists.

For 36 years, Austin City Limits has showcased popular music legends and innovators from every genre. In addition to being honored by the Rock and Roll Hall of Fame and Museum, Austin City Limits is the only television program ever to receive the National Medal of Arts, the nation’s highest award for artistic excellence.

“The Austin City Limits collection is one of the most significant music catalogs anywhere,” said Bill Stotesbery, General Manager of KLRU-TV. “Digitizing this incredible archive before time and other threats take it away from us is our highest priority. We are happy to be in good hands with Deluxe.”

In addition to digitizing the program’s performances, Deluxe is writing metadata for each song, including title, composer, musicians, soloist names and instruments played, among other information. Once the project is completed, all of the Austin City Limits will be searchable on Deluxe’s powerful MediaRecall online asset management platform.

“Deluxe is honored to be working with the visionary staff at KLRU to archive Austin City Limits,” said Robin Rutledge, V.P. & General Manager, for MediaRecall. “Not only will we be preserving the media’s original quality, but detailed metadata for every song in every program will allow for unprecedented search and retrieval of virtually any performance in the archive,” Rutledge added.

From Coldplay to Foo Fighters to Robert Plant to The Dirt Band, over 800 musical artists have performed on Austin City Limits since its first show in 1974. The program reaches approximately 1.8 million households and it is carried globally on the Armed Forces Network. Austin City Limits has helped Austin, TX, to become widely known as the “Live Music Capital of the World.”

Deluxe and its MediaRecall platform has provided digital services for The Tonight Show Starring Johnny Carson, The Oprah Winfrey Show, National Geographic, Martha Stewart, Warner Bros., The Walt Disney Company, and Getty Images, among others.

About Deluxe
Deluxe Entertainment Services Group Inc., a wholly-owned subsidiary of MacAndrews & Forbes Holdings Inc., is a leading provider of a broad range of entertainment industry services and technologies to the worldwide entertainment industry including the Hollywood studios, broadcast/cable/satellite providers, digital distribution, gaming as well as content owners and creators. MediaRecall, a Deluxe company, provides the highest quality ingest, transcoding, human metadata writing transcription, quality control, and other digital services using a unique distributed workforce of USA-based media professionals.  MediaRecall also provides custom media search and delivery platforms for a wide variety of premier media, sports and corporate clients.  MediaRecall’s asset management platforms are sophisticated solutions offering high-speed project turn-around at a fraction of standard industry costs.

Deluxe’s services for content creation in features, television and commercials are offered in production, post production, digital distribution, and asset management. They include motion picture film processing and printing; EFILM® and Company 3® digital intermediates; post production and subtitling services; titles design and digital VFX; DVD compression, encoding and authoring; advertising distribution and syndication services; digital cinema services, and 2D to 3D conversioning. For more information, please visit