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DIVA Goes With Widevine

Widevine announced that DIVA AG will employ Widevine’s video optimization and digital rights management (DRM) platform to enable the delivery of DIVA’s content to mobile devices including Android phones, iPhones, iPads, and connected TV sets.

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Unedited press release follows:

DIVA AG Selects Widevine to Expand Service to New Platforms

Widevine’s Adaptive Streaming and DRM Platform Will Enable DIVA to Deliver Content to Android, iPhone, iPad and Other Connected Devices

SEATTLE, WA and ZURICH, SWITZERLAND–(November 16, 2010) – Widevine, a provider of digital entertainment solutions, today announced that DIVA AG, a cross-platform supplier of digital media movie and TV content, will utilize Widevine’s video optimization and digital rights management (DRM) platform to enable the delivery of DIVA AG’s content to mobile devices including Android phones, iPhones, iPads, and specific connected TV sets. The Widevine platform will provide DIVA AG’s customers with the highest-quality entertainment experience delivered over-the-top to the device of their choice.

DIVA, a leading video-on-demand (VOD) enabler, supplies content to global entertainment platforms. DIVA has recently introduced its newest offering, Viewster, which provides content directly to consumers on a variety of devices including smartphones, TV sets, Blu-ray players and home cinema systems from 18 different manufacturers. Widevine’s DRM ensures DIVA’s content remains secure on any device. Widevine’s adaptive streaming monitors the available bandwidth at the device and adaptively chooses the appropriate bitrate for playback, eliminating constant buffering interruptions. The video optimization platform also enables fast-forward, rewind, bookmarking and chaptering functions for the ultimate viewing experience.

“With Widevine’s video optimization in place, we can deliver content at the highest quality to a wide range of devices for the ultimate viewing experience,” said Jörg Boksberger, CTO, DIVA AG. “And Widevine’s Hollywood approved DRM enables us to give our customers access to the best movies, TV shows and other content.”

“Video providers continue to come to Widevine for the quality of experience we are able to provide their consumers and the breadth of devices we are able to enable their service on,” said Brian Baker, CEO, Widevine. “With Widevine, video providers can offer a competitive, compelling experience that will keep consumers coming back for more.”

Major Internet content services and large cable, satellite, and telecommunication companies launching over-the-top and TV Everywhere strategies deploy the Widevine platform. The company’s software platform optimizes the entertainment experience for content delivered over any network to any device. The solution is natively supported in nearly all major brands and types of network connected consumer electronics including televisions, Blu-ray players, mobile devices, gaming systems, and more.

Founded in 2007, DIVA AG is a privately held company based in Zurich, Switzerland with offices in San Jose, Berlin, New York, Paris and London. Through its DIVA Pro brand, the company is a leading supplier of movies, TV series and short form contents, delivering content to video on demand platforms and connected devices globally. DIVA’s customers are over-the-top platforms, IPTV operators and device manufacturers in Asia, Europe, Middle East and the USA. The content focus is on award-winning films, true classics and genre content. Content management, normalisation, secure delivery and reporting are handled by DIVA’s proprietary software platform. DIVA’s direct to consumer service, Viewster, is currently in beta and due for a Q1 2011 launch.

About Widevine
Widevine provides digital media solutions for the delivery of digital entertainment to any device. Hundreds of service providers use Widevine’s multiplatform DRM and video optimization solutions for securing high quality video and audio. Today, millions of consumers enjoy digital entertainment secured and optimized by Widevine on retail consumer electronics devices and legacy STBs from all major consumer brands. With over 60 patents Widevine is an industry leader and innovator of content protection and video optimization technologies.

Widevine is a privately held corporation headquartered in Seattle, WA, whose investors include Cisco Systems, Inc. (NASDAQ: CSCO), Charter Ventures, Constellation Ventures, Dai Nippon Printing Co., Ltd (DNP), Liberty Global (NASDAQ: LBTYA), PaceSetter Capital Group, Phoenix Partners, Samsung Ventures America, TELUS (NYSE: TU), and VantagePoint Venture Partners.