Unedited press release follows:
DTS Brings Premium Sound Experience to Consumers with Integration of DTS Ultra Mobile™ Technology into T-Mobile G2x
DTS Technology Delivers a Richer, Warmer and More Engaging Listening Experience to Music Lovers and Gamers
CALABASAS, Calif.–DTS, Inc. (Nasdaq:DTSI), a leader in high-definition audio, announced today that the T-Mobile G2x™ with Google™ by LG, specifically designed for gamers and music lovers, is the first smartphone to integrate DTS Ultra Mobile™, a technology that brings unmatched sound to consumers. The DTS Ultra Mobile solution includes two innovative audio technologies—DTS Envelo™ and DTS Boost™—that together offer consumers a richer, warmer and more engaging experience when listening to music or playing games on the T-Mobile G2x smartphone. Made for speed and mobile entertainment, the G2x is a powerful 4G smartphone, which allows consumers to access and enjoy music, video games, TV programs and more.
“Today’s consumers not only demand the best quality, they expect it in all of their electronics, especially smartphones,” said Randy Meyerson, director, product management, T-Mobile USA. “The DTS integration creates a rich, enhanced sound with depth and dimensionality—bringing a unique and compelling option to market that’s tailored to those using smartphones for gaming and music enjoyment.”
Brian Towne, executive vice president and chief operating officer of DTS, commented, “As smartphones continue to evolve into more feature-rich and sophisticated devices, consumers are seeking the same sound quality that they are accustomed to in their home theater or car. We believe that sound matters across all of these platforms, and with the latest integration of DTS Ultra Mobile into the T-Mobile G2x, customers receive uncompromising sound at their fingertips—ultimately redefining how they use and interact with their mobile devices.”
The DTS Ultra Mobile solution is comprised of DTS Envelo and DTS Boost audio technologies that bring myriad benefits when integrated into the T-Mobile G2x:
• DTS Envelo: Elevates audio with crystal-clear vocals and more defined musical instruments that absorb the consumer in a richer, more enhanced sound experience by widening the sound and adding both depth and dimensionality. When using headphones, the virtual acoustic space created by DTS Envelo creates an expanded, immersive and more natural sound field
• DTS Boost: Creates richer, fatter sound volume levels without distortion. When listening to speaker playback without headphones, DTS Boost technology delivers a much larger sound by maximizing the phone’s acoustic power and audio playback while maintaining the integrity of the content.
For more information on the T-Mobile G2x, please visit: http://g2.t-mobile.com/g2x.
For more information on DTS technologies, please visit: www.dts.com. Find us on Facebook at www.Facebook.com/DTS.Inc or on Twitter @DTS_Inc.
About DTS, Inc.
DTS, Inc. (Nasdaq:DTSI) is dedicated to making digital entertainment exciting, engaging and effortless by providing state-of-the-art audio technology to hundreds of millions of DTS-licensed consumer electronics products worldwide. From a renowned legacy as a pioneer in multi-channel audio, DTS became a mandatory audio format in the Blu-ray Disc standard and is now increasingly deployed in enabling digital delivery of movies and other forms of digital entertainment on a growing array of network-connected consumer devices. DTS technology is in home theaters, car audio systems, PCs, game consoles, DVD players, televisions, digital media players, set-top boxes, smart phones, surround music software and every device capable of playing Blu-ray discs. Founded in 1993, DTS’ corporate headquarters are located in Calabasas, California with its licensing operations headquartered in Limerick, Ireland. DTS also has offices in Northern California, Washington, China, France, Hong Kong, Japan, South Korea, Taiwan and the United Kingdom. For further information, please visit www.dts.com.