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DTVs Embrace Wi-Fi Direct

In-Stat announced it forecasts that by the year 2015 nearly 80 million DTVs will be Wi-Fi Direct-enabled.

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Unedited press release follows:

Wi-Fi Direct-Enabled Digital Televisions Will Approach 80 Million by 2015

SCOTTSDALE, Ariz., June 2, 2011 – The first applications to adopt Wi-Fi Direct include mobile PCs, digital televisions (DTVs), and mobile phones. These devices share a trait: they are the respective centers of the PC,CE, and mobile device clusters, and they ship in the hundreds of millions of devices annually. Wireless display of images and video is a major aim of Wi-Fi Direct, so the main display in most homes will be a key target and new In-Stat ( research forecasts that by the year 2015 nearly 80 million DTVs will be Wi-Fi Direct-enabled.

“One significant question surrounding Wi-Fi Direct is will it ultimately help to increase the penetration of Wi-Fi? The answer is, marginally if at all,” says Brian O’Rourke, Research Director. “Wi-Fi is already doing very well, with increasing penetration rates throughout PCs, PC peripherals, CE devices, and mobile phones. As a peer-to-peer networking technology, Wi-Fi Direct may be the most help in CE, where Wi-Fi’s impact has been more modest than in the PC world. It is in the CE market, particularly portable CE devices, where Wi-Fi Direct may have the most added value.”

Other details from the report include:

• Mobile PCs will adopt Wi-Fi Direct more quickly than any other application.
• Every PC, CE device, and mobile phone that ships in 2014 with Wi-Fi silicon will be Wi-Fi Direct-enabled.
• Wi-Fi Direct-enabled device shipments will reach 173 million in 2011.

Recent In-Stat research, Wi-Fi Direct: It’s All About the Software (#IN1104983MI), includes annual penetration forecasts through 2015 for Wi-Fi Direct in 21 separate applications in four product segments:

• PCs including: mobile PCs and desktop PCs
• PC Peripherals including: printers & multifunction peripherals, keyboards and mice, USB Wi-Fi adapters, and speakers & audio adapters
• Consumer electronics including: digital televisions, digital still cameras, digital camcorders, digital set top boxes (STBs, streaming media players, portable media players, video game consoles, handheld game consoles, DVD and Blu-ray players and recorders, digital photo frames, and e-readers
• Communications including: mobile phones
• Company profiles including: Atheros, Broadcom, ConnectSoft, CSR, Intel, LG, Marvell Semiconductor, Ozmo Devices, Qualcomm, Ralink, Realtek Semiconductor, and Wi-Fi Alliance

This research is part of In-Stat’s Multimedia Interface service, which identifies and forecasts the markets for key interface technologies and tracks penetration of these technologies into PCs, PC peripherals, consumer electronics, communications, automotive and industrial applications. It also examines competitors, industry agendas, technology platforms, semiconductor technology and shipments. Supply and demand-side insights are combined to examine these dynamic, evolving technologies.

About In-Stat
In-Stat’s market intelligence combines technical, market and end-user research and database models to analyze the Mobile Internet and Digital Entertainment ecosystems. Our insights are derived from a deep understanding of technology impacts, nearly 30 years of history in research and consulting, and direct relationships with leading players in each of our core markets. In-Stat provides its research through reports, annual subscriptions, consulting and advisory services to inform critical decisions. Technology vendors, equipment manufacturers, service providers and media companies worldwide rely on In-Stat to support critical business, product and technology decisions.