Unedited press release follows:
ENSEQUENCE AND CIVOLUTION ANNOUNCE AUTOMATIC CONTENT RECOGNITION (ACR) INTEGRATION TO DELIVER INTERACTIVE VIEWING EXPERIENCES THAT SYNCHRONIZE TELEVISION CONTENT WITH SMARTPHONES AND TABLETS
NEW YORK CITY – November 30, 2011 – Ensequence and Civolution today announce an automatic content recognition (ACR) product integration to enable the synchronization of TV content with interactive content on connected devices including tablets and smartphones. The integrated solution consisting of Civolution’s watermarking technology and Ensequence’s iTV Manager® platform identifies what viewers are watching on their televisions or PCs and enables programmers and content publishers to create, manage and deliver immersive two-screen experiences for TV shows and commercials.
Civolution’s VideoSync – 2nd Screen product allows for the automatic identification of the TV channel being watched and the content being played. Upon identification, it enables accurate time synchronization between content played on a TV set and supplementary content on a portable device such as a tablet or smartphone. The Ensequence iTV Manager platform enables the creation of the interactive content and handles the timely and synchronous delivery of the content to trigger real-time interactivity. The watermarking technology used for ACR handles distribution delays seamlessly and also supports time-shifted viewing.
“These are exciting times for the media industry. We are really pleased to bring such innovative interactive experiences to the market with Ensequence and respond to consumers’ appetite for TV interaction,” said Jean-Michel Masson, SVP Watermarking Solutions, Civolution. “Already nearly fifty percent of consumers are using portable devices while watching TV at home. By enabling precise synchronization between the TV programs and commercials on the main viewing screen and the interactive content on a secondary device, we are enhancing the user’s overall TV viewing experience, offering a richer and deeper level of engagement.”
The Ensequence iTV Manager® platform is designed to make it simple for programmers and advertisers to drive consumer engagement across as many platforms and as many networks, shows and ads as they choose while increasing their revenue. iTV Manager enables the rapid creation, management and deployment of a high volume of uniquely branded, video-rich experiences quickly, affordably and dependably across cable, satellite, telco, and connected devices, including tablets and smartphones. The rapid scale that Ensequence provides helps programmers and advertisers generate incremental revenue and manage their businesses more effectively and efficiently.
“Automatic content recognition is bringing new possibilities to our industry and we are excited to offer this innovative capability to our customers,’’ said Aslam Khader, Ensequence Chief Technology and Product Officer. ‘’By integrating with Civolution, a leader in digital watermarking and fingerprinting technologies with implementations around the world, our programming and advertising customers are able to drive deeper consumer engagement with shows and
Note: Civolution’ senior executives will be speaking at various panels and showcasing VideoSync – 2nd Screen at the Media Innovations Summit, Nov 30-Dec2nd, Santa Clara; The Copyright & Technology Conference, Nov 30th, New York; C21Media Conference, Dec 1st, London; TVOT, Dec 5th, NY and SVG’s League Technology Summit, Dec 12-13, NY.
Ensequence executives Aslam Khader and Andy Addis are speaking at the Media Innovations Summit on Nov 30 and Dec 1st, 2011, Santa Clara, Calif.; Ensequence executives Peter Low, Aslam Khader and Michael Kelley are speaking on panels, the company is hosting a workshop and is also demonstrating the iTV Manager® interactive platform on December 5, 2011 at the second annual TVOT NYC Intensive at 730 Third Avenue in Midtown Manhattan.
Ensequence, the interactive TV company, enables programmers, service providers and advertisers to increase programming ratings, advertising effectiveness and merchandise sales by making their shows and commercials more powerful and engaging with interactivity. The Ensequence iTV Manager® interactive platform solves the technical complexities associated with creating and deploying a high volume of uniquely branded interactive television experiences across cable, satellite, telco and connected devices. Ensequence’s customers include the largest and most innovative programmers and service providers in the media industry: NBCUniversal, MTV Networks, Showtime Networks, Turner Broadcasting, HBO, QVC, WE tv, MSG, Fuse, Comcast, Time Warner Cable, Canoe Ventures, DISH Network and Verizon. In addition, Ensequence is deployed on multiple connected device platforms. To learn more, visit www.ensequence.com, follow Ensequence on Twitter and visit our YouTube channel.
Civolution (www.civolution.com) is the leading provider of technology and solutions for identifying, managing and monetizing media content. The company offers an extensive portfolio of cutting edge applications for digital watermarking and fingerprinting which enable media protection (content filtering and forensic marking of media assets in pre-release, digital cinema, payTV and online), media interaction (accurate and real-time video synchronization for 2nd screen and SmartTVs) and media intelligence (audience measurement and media monitoring for television, radio and internet). Civolution offers the most comprehensive solutions to manage and facilitate profitable content distribution and use. Follow us on Twitter: @Civolution.