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Global Axcess Retains Michele Macpherson

Global Axcess Corp (GAXC), an independent provider of self-service kiosk solutions, announced that it has retained Michele Dundas Macpherson as a consultant for driving demand and growing the company’s DVD kiosk initiative nationwide.

According to the statement, as vice president of entertainment for NCR Corporation, Macpherson was the general manager of the retail consumer business operating more than 2,000 DVD/media rental kiosks across North America. Here she helped negotiate a multi-year deal with Blockbuster Inc. to deploy and operate the Blockbuster Express DVD kiosk brand. Before her work with NCR, Macpherson was senior vice president for DVDPlay Inc., a retail/entertainment company operating 1,200 DVD kiosks in the U.S. and Canada. Prior to DVDPlay, she was Senior Vice President for Encentuate, Inc., a security software company focused on providing solutions for identity and access management that was acquired by IBM.

Macpherson is Managing Partner of Macpherson & Associates, a firm that provides strategic positioning, fundraising and general management for clients in retail, entertainment, self-serve kiosks, technology and social media.

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