For more information visit: www.haierindia.com
Unedited press release follows:
Haier Launches the New Range of 3D LED TV’s
Redefines the Home Viewing Experience
New Delhi, Delhi, India, Monday, March 07, 2011 — Haier, one of the largest Home Appliances & Consumer Electronics brands, worldwide, and the global no.1 in refrigerators and laundry appliances today, launched their new range of 3D LED TV in India. Haier’s 3D LED TV range represents the company’s efforts to continuously introduce pioneering, new technologies for the Indian consumer. With movies now being made with the 3D technology, viewers are very keen to experience the same in their drawing room. Seeing this trend, Haier has launched the 3D technology LED Televisions for an extraordinary experience. These 3D LED’s pack a vivid punch of clarity, detail and depth in every frame and will be available in 140cm screen size, model no. LE55A310 and the MRP of the product is Rs 1,99,990/-.
– 3D Technology
– Metal look
– Ultra ‘Slim Design
– 120Hz Full Motion
– Full HD 1080p display
– LED Back-Lit
– USB 2.0 with Video Playback
– SRS Tru Surround XT
– HDMI 3, USB 2 & Ethernet
– Mega Contrast
– Color Capacity: 1.06 Billion
– Swivel Stand
The most important highlight of the television is that it is equipped with 3D technology which provides a completely immersive and comfortable 3D home entertainment that has never been experienced. Haier 3D LED TV with a metal look and ultra slim design gives a very sleek look to the television. In addition to this, it is an eco-friendly product and saves power through its Optimal Power Control.
Announcing the launch of their new range of 3D LED TV’s, Mr. Eric Braganza, President, Haier India said, ” India is fast emerging as the key driver in the global television market and 3D LED TV is one of them. Haier’s new range of 3D LED TV’s provide an experience similar to one in a movie theatre. The new range of televisions from Haier represents companys efforts to continuously innovate and introduce new cutting edge technologies offering convenience to the consumers in the Indian market. Innovation, functionality, durability, eco-compatibility and clear user-friendly functions were the criteria kept in mind while designing these ranges of 3D LED TV’s.’
Haier’s backlit 3D LED technology is paired with Full HD 1080P and 120Hz full motion which offers amazing picture quality with true-to-life colors without motion blur. In addition, SRS TruSurround XT technology gives any movie a live-performance quality that makes any movie night, a night to remember. The 3 HDMI connections allow you to connect all of the entertainment gadgets and let everyone have an enjoyable multi-media experience. Haier integrates a USB 2.0 input in the television to simply browse your digital media (picture, music and video files) directly from USB flash drives, hard drives and card readers. Haier 3D LED TV is also equipped with Mega Contrast which enhances the dynamic contrast of the screen display.
About Haier Group
The Haier group was set up in 1984 in Qingdao, China. In just over two decades as per Euromonitor Statistics of 2003, Haier was ranked as the 2nd largest Home Appliances brand in the world. According to Euromonitor statistics of 2008, Haier branded Refrigerators have been ranked as number 1 worldwide. The group has emerged as a top multinational, manufacturing a wide range of home appliances and consumer electronics products with 15 Industrial Parks globally including USA, Europe, Middle East, Africa, and South Asia other than its robust presence in China. The company has its marketing and sales network in 168 countries around the world, and in 2008, the group turnover aggregated US$ 18.2 billion. The product range comprises of over 15,100 models in 96 categories. Continuous innovation is the soul of Haier’s corporate culture. Haier has been widely recognised as a leader of nine products in terms of domestic market shares and the 3rd player of three products in the world market and world-class company in the fields of home integration, network appliances, digital and large scale integrated circuits and new materials. Haier has long attached significance to innovation in satisfying the demands of worldwide consumers and realizing win-win performance between Haier and clients. Haier has currently obtained more than 7,000 patented technology certificates and 589 software intellectual property rights. Haier has hosted and taken part in modification of about 100 technological standards. Haier technology of safe care water heaters and dual drive washing machines has been proposed to the IEC Criteria.
About Haier India
Haier India is 100 per cent subsidiary of Haier Group, which started its commercial operations in January 2004. In India, the company’s product range includes Haier colour televisions, LED & LCD TV’s, refrigerators, washing machines, air conditioners, freezers for commercial & medical usage and Spa range of water heaters. Haier Products are available across India at all major retail outlets. Haier India has a state of the art manufacturing set up for Refrigerators at Ranjangaon, near Pune.