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Unedited press release follows:
LAS VEGAS — Today, two brands known for elegant design announce a silver-plated hard drive: LaCie™ Sphère™, design by Christofle. Whether gracing the table of a 19th Century prince or the desk of a modern-day CEO, a piece by Christofle makes an impression. Building on LaCie’s initial partnership with Christofle that produced the Galet™ USB key, the Sphère integrates Christofle’s luxurious heritage with the industry’s latest technology.
The handcrafted hard drive is enclosed in a spherical case of silver-plated steel. Due to its round shape, the LaCie Sphère requires a careful manual plating process. It is stamped, silver-plated and finally polished for a perfect brightness in Christofle’s silversmith workshop in Yainville (Normandy), France. The highly reflective finish makes the hard drive a decorative piece to accompany any upscale home or office workstation.
“The shape of the globe inspired the design concept for the LaCie Sphère. The sensual and strong silhouette naturally led us to the product name,” said Thierry Oriez, president and CEO, Christofle. “We combined our obsession with the reflection of silver with LaCie’s technical expertise to create a hard drive that exudes elegance and sophistication like no other.”
“With the Sphère, LaCie and Christofle have once again thought outside the box. In an industry where square thinking is the rule, this product reflects LaCie’s innovative edge,” Philippe Spruch, executive vice president, Seagate branded, CEO and chairman of the board, LaCie.
Click here to get a glimpse of the elegant hard drive: http://www.lacie.com/products/product.htm?id=10619
The LaCie Sphère gracefully connects to a computer with a single USB 3.0 cable that also powers the hard drive. The USB 3.0 connection delivers fast performance to quickly back up business documents or a media library. A blue LED illuminates the front of the LaCie Sphère to indicate hard drive status. Additionally, the 1TB hard drive comes equipped with LaCie’s software suite: Backup Assistant for easy and automatic backup, Private-Public for password protection, and Eco Mode for energy savings.
The LaCie Sphère will be available this quarter in a 1TB capacity through the LaCie Online Store, select concept stores, and Christofle retail stores and corners starting at $490.00. The LaCie Sphère comes with a 2-year limited warranty.
Since its founding in 1830, the French luxury brand Christofle has sustained its unique know-how of silvercraft. While continuously modernizing techniques and applications throughout the years and collaborating with renowned designers, Christofle has produced exceptional collections that include jewelry, accessories, cutlery, baby gifts, decoration and exceptional Haute Orfèvrerie pieces. Discover the range on www.christofle.com.
With operations in the Americas, Europe and Asia, LaCie is a leading manufacturer of storage devices for Apple®, PC and Linux. LaCie has differentiated itself through sleek design and remarkable technical performance. Find out more about our products at www.lacie.com