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MediaTek Embraces DivX Plus Streaming

Rovi Corporation announced that MediaTek plans to integrate Rovi’s DivX Plus Streaming technology into its System-on-Chip (SoC) offerings for connected Blu-ray Disc (BD) players and TVs.

For more information visit: www.rovicorp.com


Unedited press release follows:

Rovi Continues to Build Support for DivX Plus Streaming

MediaTek to Adopt Rovi’s Adaptive Streaming Solution for Integration into Consumer Electronics Related SoCs

Berlin, Germany, IFA, 8/31/2012 – Rovi Corporation (NASDAQ: ROVI), driving digital entertainment innovation, today announced that MediaTek Inc., a leading fabless semiconductor company for wireless communications and digital multimedia solutions, is set to integrate Rovi’s DivX Plus Streaming™ technology into its silicon solutions for connected Blu-ray disc players and DTVs. The collaboration will enable CE manufacturers to rapidly deploy devices compatible with online video services from retailers, operators, and content owners that have adopted the advanced adaptive streaming format such as Dixons and Media Markt. Rovi will be demonstrating DivX Plus Streaming at IFA 2012, August 31 to September 5 (Hall 25, Stand 146) in Berlin.

Rovi’s DivX Plus Streaming solution is built upon core DivX technologies, which are recognized by millions of consumers around the world for delivering excellent video performance, visual quality and multi-screen interoperability. DivX Plus Streaming brings features historically associated with Blu-ray Discs to the over-the-top entertainment experience. The adaptive streaming solution not only dynamically adjusts streams to help deliver maximum visual quality based on available bandwidth, but also offers an advanced feature set with support for 1080p, subtitles, multiple language tracks, and trick-play functions such as smooth fast forward and rewind. DivX Plus Streaming expands the value of the already popular DivX Plus® HD Certification program, which brings these same advanced multimedia features to ‘download to own’ video content.

“MediaTek continues to advance and extend the capabilities of our processor family to address our customers’ needs for exceptional performance and high quality multimedia features,” said Joe Chen, GM of Home Entertainment at MediaTek. “By implementing DivX Plus Streaming, we are embracing the future of streaming media services and enabling our partners to deliver a more advanced over-the-top entertainment experience.”

DivX Plus Streaming integrates trusted digital rights management technologies that are currently used by a number of online retailers offering movies in the DivX format. Furthermore, to accelerate time to market and device integration, Rovi continues to build on the existing certification program used for DivX which has resulted in shipment by top-tier manufacturers of more than 750 million DivX-certified consumer electronics devices.

“Our collaboration with MediaTek, a leading IC design company, will add to the incredible support we are receiving from the industry for DivX Plus Streaming,” said Matt Milne, executive vice president worldwide sales and marketing, Rovi Corporation. “The broad adoption by the SoC market will help us quickly establish the device ecosystem that our retail partners will use to connect consumers to a more advanced entertainment experience.”

About Rovi Corporation
Rovi powers the discovery, delivery, display and monetization of digital entertainment. With innovative technology solutions for consumer electronics manufacturers, service providers, content producers, advertisers, retailers and websites, Rovi connects people and the entertainment they love. The company holds approximately 5,200 issued or pending patents worldwide and is headquartered in Santa Clara, California. More information about Rovi can be found at rovicorp.com.

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