According to the statement, the model will be rolled out this month in electronics stores nationwide, adding to a list of more than 85 consumer electronic devices that have integrated the service to boost consumer access to the latest releases.
“Our partnership with Onkyo further represents Blockbuster’s commitment to increasing the availability of movies, particularly the newest titles, as well as old favorites,” said Bruce Anderson, BLOCKBUSTER On Demand’s senior vice president and general manager. “Combining BLOCKBUSTER On Demand with Onkyo’s sophisticated Blu-ray technology, users will discover a convenient way to enhance their in-home movie watching experience.”
The BLOCKBUSTER On Demand service allows customers to browse and select certain movies as soon as the titles are available on DVD and Blu-ray without having to pay a monthly subscription fee. Using the system’s search tool, consumers can also view ratings, trailers and other information about each movie for a more personalized and simplified viewing experience.
“With the BD-SP808, Onkyo aimed to deliver not just on picture quality, but also on usability,” said Paul Wasek, Onkyo USA’s marketing manager. “Enabling consumers to access the movies they want faster and more easily is a part of that.”