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Rovi Expands TotalGuide in Europe

Rovi Corporation (formerly Macrovision) announced that it has established new relationships with more than 19 European content providers, growing the number of services eligible to deliver their content through TotalGuide in Europe to more than 34 providers.

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Unedited press release follows:

Rovi Doubles Number of European Content Providers for TotalGuide
New Content Relationships Expand Scope of Next Generation Media Guide to 21 Countries in Europe

Amsterdam, 9/10/2010 – Rovi Corporation (NASDAQ: ROVI) today announced at the IBC Conference 2010 in Amsterdam, that it has established new relationships with more than 19 European content providers, growing the number of services eligible to deliver their content through TotalGuide™ in Europe to more than 34 providers.  Earlier this year at CES 2010, Rovi announced its collaboration with 15 content providers for TotalGuide in Europe.

These additional relationships increase the total number of TV applications eligible to be developed for TotalGuide to more than 60 applications for TV in UK, France and Germany – and more than 260 across 21 countries, with various content providers touching multiple localities.

Among the newly announced eligible content providers is the popular online movie service LOVEFiLM.  “LOVEFiLM’s goal is to deliver our content and service to as many consumers as possible on their platform of choice.  TotalGuide provides us with yet another way to maintain our relationship with the consumer through its new services portal, while also enabling us to present the LOVEFiLM service as a seamless part of their entertainment experience,” said Lesley MacKenzie, LOVEFiLM’s group digital director.

“Europe is making strides towards building a world of entertainment where consumers will have greater access to content from many sources, including the Internet, and on their choice of devices,” said Corey Ferengul, executive vice president of product management and marketing for Rovi Corporation.  “Our success in establishing relationships with content leaders in Europe speaks to the market’s willingness to explore new ways to make it easier for consumers to discover entertainment. We believe TotalGuide can be the link that brings content and services together for consumers.”

TotalGuide is a next generation media guide that enables consumers to search, browse and get recommendations for content from broadcast/terrestrial providers, internet services, and personal content libraries via a single user interface.  Its navigation is based on a “six-degrees” discovery experience using in-depth entertainment data from Rovi that enables viewers to jump from one piece of content to another using relational data, such as cast and credits details.

With this announcement, Rovi signals its plans for TotalGuide to include localized content for the UK, Germany, France, Italy, Spain, Netherlands, Belgium, Luxembourg, Austria, Switzerland, Denmark, Norway, Sweden, Finland, Poland, Slovakia, Czech Republic, Ireland, Portugal, Greece and Turkey.

Some of the content providers with new relationships for TotalGuide include:
• auto motor und sport channel, the channel of Germany’s leading car magazine
• Betfair, online live sports betting in the UK
• BonGusto, 24/7 cooking channel in Germany
• Deluxe Television GmbH, provider of high quality music programmes in Europe
• GONG Media, manga/anime channel called GONG for Europe
• Gute Laune TV, German spoken music channel
• IndieMoviesOnline, independent movie streaming service
• LOVEFiLM, a leading European film subscription service in the UK, Germany and Nordics with over 1.4 million subscribers
• Medienmotor, VOD aggregator and technical service provider in Germany
• M.E.N Media Entertainment Networks, regional channel aggregator in Germany
• Putpat, a personalized music television service for Germany
• sevenload, social video network in Germany
• SPORT1, leading sports channel in Germany
•, folk music channel in Germany

About Rovi Corporation
Rovi Corporation is focused on revolutionizing the digital entertainment landscape by delivering solutions that enable consumers to intuitively connect to new entertainment from many sources and locations. The company also provides extensive entertainment discovery solutions for television, movies, music and photos to its customers in the consumer electronics, cable and satellite, entertainment and online distribution markets. These solutions, complemented by industry leading entertainment data, create the connections between people and technology, and enable them to discover and manage entertainment in an enjoyable form.

Rovi holds over 4,600 issued or pending patents and patent applications worldwide and is headquartered in Santa Clara, California, with numerous offices across the United States and around the world including Japan, Hong Kong, Luxembourg, and the United Kingdom. More information about Rovi can be found at