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Samsung Rolls Out Smart Media Hub

Samsung Electronics announced its new SE-208BW smart media hub CD/DVD drive.

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Unedited press release follows:

Samsung Unveils Smart Media Hub to Share Content Faster and Easier

SAN JOSE, Calif.–Samsung Electronics Co., Ltd., a worldwide leader in digital consumer electronics and information technology, announced today its new smart media hub, the SE-208BW optical disk drive (ODD).

The SE-208BW is a new product that combines an external ODD with wireless connectivity to provide wider end-user benefits. Offering traditional CD/DVD playback and writing capabilities, the SE-208BW features Samsung’s own APP to enable smartphone, tablet and PC users to wirelessly stream and play CDs and DVDs on their smart devices to listen to music or watch their favorite movies.

The SE-208BW breaks new ground for ODD’s by adding wireless access point (AP) and repeater functionality to connect the drive to an Ethernet LAN cable. For users with an existing AP that suffers from weak signal strength, the SE-208BW also serves as a repeater to amplify Wi-Fi signals and widen the connectivity range across the home.

For users looking for smart backup solutions, the SE-208BW can wirelessly connect to a smartphone or tablet PC to easily backup data such as pictures, video or contacts onto CDs or DVDs without ever turning on a desktop or notebook computer. The SE-208BW also supports Dynamic DNS which enables the drive to work as a private server. Simply connect an external hard disk drive or USB memory drive and the Internet LAN cable to the SE-208BW and it becomes a personal Cloud Server.

For TV’s with DLNA compatibility, the SE-208AB comes with Allshare allowing users to view drive content through the TV menu to play and record multimedia files onto CDs and DVDs. The drive complements any home entertainment system with a sleek hi-gloss surface built around a slim case measuring 140mmx21.5mmx200mm. The drive also offers a USB power interface that eliminates the need for a separate electrical outlet.

The SE-208BW drive is engineered to be compatible with all major operating systems, including Win7 and Mac OS. The drive boasts Buffer Under Run technology to prevent errors that may result from writing speeds that exceed data transfer speeds, while also enabling PC multitasking.

The external drive provides a variety of speeds across different data media types including: 24X CD-ROM, 24X CD-RW, 8X DVD reading and 8X DVD±R, 5X DVD-RAM, 6X DVD+R Dual Layer, 6X DVD-R Dual Layer, 8X DVD+RW, 6X DVD-RW recording.

As an eco-friendly product, the drive offers low-power consumption and lead-free soldering technology, a design that complies with international environmental regulations that limit the use of hazardous materials.

The SE-208BW will be available the beginning of 2012. For more information please visit

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company consists of nine independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Memory, System LSI and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit