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Sonic Solutions Absorbs MainConcept

Sonic Solutions announced the successful integration of MainConcept into Sonic’s new Professional Technology Division.

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Unedited press release follows:

Sonic Completes Integration of MainConcept

Expands Development and Licensing of Market-Leading Video and Audio Codec Technologies and Content Creation SDKs

NOVATO, Calif., Oct. 18 — Sonic Solutions® (Nasdaq: SNIC) today announced the successful integration of MainConcept, the world’s leading producer of video and audio codec software development kits (SDKs), into Sonic’s new Professional Technology Division. As part of the integration, Sonic has formed a Professional Technology Division which combines MainConcept with Sonic’s professional products group to offer a broad application and technology portfolio that includes industry-standard DVD, BD, and interactive authoring technologies, codec engines, and SDKs for content creation, compression, and playback on PC and CE devices.

“Our business model depends on the fast development, deployment, and the rapid resolution of technical issues when they arise. MainConcept has always delivered this for us,” said, Anna Greco, VP Client Services at Telestream, a leading provider of world-class live and on-demand digital video tools and workflow solutions, headquartered in Nevada City, CA. “As our business grows, we know that the MainConcept brand backed by Sonic Solutions will continue to meet our expectations.”

With the integration of MainConcept, Sonic can now offer an expanded ‘one-stop-shop’ for developers, content owners, integrators, PC, and CE device companies that are looking to incorporate media management technologies into their products and services. From content ingest to authoring, formatting, and playback, the entire media processing chain is encapsulated into comprehensive software development kits for developers looking to deploy industry-leading media products and services. With the Sonic Professional Technology Group’s world-class engineering, support, and ease of integration, customers can bring products to market quickly with the ‘peace-of-mind’ not found with Open Source solutions.

“Since 1999, MainConcept has defined what the codec development and licensing business should be, through its commitment to providing third-party companies the best technology with the very best service and support possible,” said Muzaffer Beygirci, General Manager of the Professional Technology Division, Sonic Solutions. “Sonic is committed to maintaining our hard-earned relationships and expanding on what MainConcept has built with new and exciting products and technologies that will drive business forward for our customers for years to come.”

About Sonic Solutions
Sonic Solutions® (NASDAQ: SNIC) enables digital media from Hollywood to home. For more than a decade, Sonic products, service, and technology brands, including Roxio®, RoxioNow™, DivX®, and MainConcept, have fueled home entertainment, powered rich digital media functionality on a range of platforms for a variety of partners, and inspired unique personal media experiences for hundreds of millions of consumers. Sonic technologies are now combining to deliver a universal platform for Hollywood Studios, retailers, consumer electronics manufacturers, and PC OEMs that provides consumers instant access to premium entertainment from virtually anywhere. Sonic Solutions is headquartered in Marin County, California. Learn more at