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Sony DADC Manages Supply Chain for Odeon Entertainment Group

Sony DADC announced that it has signed a multi year agreement to provide supply chain management services to Odeon Entertainment Group.

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Unedited press release follows:

Sony DADC to manage supply chain for Odeon Entertainment Group

Leading DVD production and distribution brand tasks Sony DADC with responsibility for full supply chain management.

London, 03 April 2013 – Odeon Entertainment Group (OEG), experts in the acquisition and development of classic and specialist packaged content, has chosen Sony DADC to service its entire supply chain management for the UK and export.

The multi year agreement, which will fulfil hundreds of thousands of units annually, began on March 4th 2013.

Established for over ten years and with a strong legacy in the music and entertainment business, Odeon Entertainment partners with premium content providers such as ITN Archive, BBC Worldwide, Universal, RKO Pictures and 20th Century Fox to produce, package and deliver to market DVD and Blu-ray media spanning a wide range of films from the golden age of Hollywood and British film studios as well as classic television programmes and specialist documentaries such as the British Superbike Championship.

In addition, Odeon Entertainment develops niche brands with its creative marketing and sale of DVD feature film catalogues such as The Best of British, the Hollywood Studio Collection, and a specialist music DVD library. It also markets remastered titles such as the recent Blu-ray release of Django Remastered and Uncut.

“From secure storage, encoding and manufacturing to delivery to market we can leverage Sony DADC’s expertise to reduce costs and time-to-market allowing us to fully concentrate on our core business of acquiring and developing specialist content,” said Alan Byron, Managing Director, Odeon Entertainment Group.

Sony DADC has established a network of world class infrastructure in the UK to service customer needs including the advanced Distribution Centre in Enfield, the state-of-the-art digital media facility at Rathbone Place, Central London and one of the company’s three European production facilities, located in Southwater, Horsham, West Sussex.

John Morrissey, Business Development Video Supply Chain at Sony DADC, said: “We are proud to have been selected by Odeon Entertainment Group to provide our supply chain service, which helps them to handle their future business in the most efficient way. Using our extensive experience and solutions, Sony DADC will provide Odeon Entertainment with end-to-end solutions for its packaged media distribution, including manufacturing services, order-to-cash and physical distribution.”

About Sony DADC
Sony DADC is a leading disc and digital service provider for the entertainment, education, and information industries, offering world-class digital and physical supply chain solutions, software services, and optical media replication services. The company’s network consists of service offices, optical media production, distribution and digital facilities in 19 countries worldwide.