Strategy Analytics announced that this year’s Analyst Forum at IBC 2010 will feature guest speaker Brian Lenz, who has led BSkyB’s efforts in 3D TV.
According to the statement, the Forum will unveil the findings from new consumer and industry research studies focusing on awareness and perception of 3D, intentions to buy, and the readiness of the television production industry for this critical phase of the 3D transition.
For more information visit: www.strategyanalytics.com
Unedited press release follows:
Strategy Analytics Announces 3DTV Analyst Forum with Guest Speaker BSkyB’s Brian Lenz
LONDON–Strategy Analytics is pleased to announce that this year’s Analyst Forum at IBC 2010 will feature guest speaker Brian Lenz, who has led BSkyB’s leadership in 3DTV. The Forum will unveil the findings from new consumer and industry research studies focusing on awareness and perception of 3D, intentions to buy, and the readiness of the television production industry for this critical phase of the 3D transition.
“3DTV is about to arrive in millions of homes around the world,” notes David Mercer, VP and Principal Analyst at Strategy Analytics. “Many people have experienced 3D at the cinema or elsewhere and there is growing evidence that they are now ready to start watching 3DTV in the comfort of their own homes. Our latest consumer surveys will highlight the growing acceptance of 3D and offer insights into the industry challenges that lie ahead.”
Strategy Analytics’ partner, D. I. S. Consulting, will release the results from its latest survey of professional television equipment vendors. These will highlight the extent to which the television production industry is preparing for the transition to 3D and its plans for the coming years.
Date and Venue: 8.00-10.00am, Saturday 11th September 2010
Holiday Inn, “Manhattan” Room, De Boelelaan 2, 1083 HJ Amsterdam, The Netherlands
Attendance at the Analyst Forum is free of charge but as there is limited space attendees are requested to register in advance by visiting www.strategyanalytics.com/IBC2010.html.
Editor’s note: The consumer and industry surveys fielded by Strategy Analytics and D. I. S. Consulting are multi-client studies and have not been commissioned specifically by BSkyB or any other firm.
About Strategy Analytics
Strategy Analytics, Inc. focuses on market opportunities and disruptive forces in emerging technology, communications and media sectors.
About D. I. S. Consulting Corporation
D. I. S. Consulting Corporation, headquartered in New York, is the broadcast and professional media industry’s leading market research supplier. D. I. S. has served more than 1,400 clients through publication of more than 150 multi-client reports and hundreds of custom consulting assignments. D. I. S. is a strategic partner with the NAB Show, IMAS China and Strategy Analytics. www.disresearch.com