Unedited press release follows:
Ubisoft® Integrates SENSIO® 3D Into its Second 3D Game Release: ‘Shaun White Skateboarding’
Leading game developer relies on SENSIO® 3D again to ensure high image quality and performance across popular game consoles
MONTREAL, QUEBEC–(Sept. 23, 2010) – SENSIO Technologies Inc. (SENSIO) (TSX VENTURE:SIO) today announced that a second Ubisoft(R) title, “Shaun White Skateboarding,” will be available in SENSIO(R) 3D for output from both Xbox 360(R)and PlayStation(R)3 game consoles. Ubisoft introduced the 3D release of James Cameron’s “Avatar: The Game” at the Electronic Entertainment Expo (E3 Expo) in 2009, and the company will release its second stereoscopic 3D (S3D) game, again equipped with SENSIO technology, on October 24 in North America and October 28 in Europe.
“The gaming experience is very sensitive to image quality, and we know from past collaboration with SENSIO that the company’s SENSIO(R) 3D format delivers the highest-quality images, as well as high reliability, ease of integration, and interoperability with leading game consoles,” said Patrick Naud, Executive Producer at Ubisoft for the Shaun White Skateboarding game. “We have been very pleased with the performance of SENSIO(R) 3D embedded in ‘Avatar: The Game,’ and we look forward to bringing another exciting game release to market in true stereoscopic 3D with SENSIO technology.”
Created in collaboration with the dual-sport super-athlete, “Shaun White Skateboarding” puts a twist on the action-sports game genre by allowing players to transform a dull, lifeless city into an extraordinary skating utopia. Just by skating around the landscape, players extend handrails into endless grinds, carve alleys into half-pipes, and morph streets into ramps, effectively building their own skating world. To enter this world in rich, immersive 3D, players simply connect their existing Xbox 360 or PlayStation3 game consoles directly to 3D-enabled TVs with built-in SENSIO(R) 3D decoding technology.
“Ubisoft is a recognized leader in developing and distributing popular video games, and we’re pleased to be working again with the company as it releases ‘Shaun White Skateboarding,’” said Richard LaBerge, Executive Vice-President and Chief Marketing Officer at SENSIO. “We’ve already seen that stereoscopic 3D brings added value to game titles. By providing exceptional image quality consistently across both Microsoft(R) and Sony platforms, SENSIO(R) 3D makes high-quality S3D gaming accessible to a broad market segment.”
Ubisoft is a leading producer, publisher, and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified lineup of products and partnerships. Ubisoft has offices in 26 countries and has sales in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2009-10 fiscal year, Ubisoft generated sales of € 871 million.
About SENSIO Technologies Inc. (SENSIO):
SENSIO Technologies Inc. (TSX VENTURE:SIO) — With its significant expertise in the field of 3D video, SENSIO develops and markets stereoscopic 3D digital compression, decompression, and display-formatting technologies. Its solutions are deployed on a global scale by content creators, games developers, broadcasters, specialty channels, and digital cinemas, allowing customers to generate substantial additional value-added revenue streams.
SENSIO’s flagship technology, SENSIO(R) 3D, enables the high-quality distribution of 3D content through conventional 2D broadcast channel networks (cable, satellite, and/or IPTV) and playback on any 3D display device, including plasma TVs, LED/LCD HDTVs, PCs, and glass-free 3D displays, as well as home theater and digital cinema projectors. A true multiplatform format, SENSIO(R) 3D is compatible with standard DVD and Blu-ray players, as well as game consoles including Xbox(R) and PlayStation(R)3, and is the format of choice for the creation of high-profile 3D gaming experiences. SENSIO is listed on the Toronto TSX Venture Exchange.